With the complete strategic reorientation of the brand DUSCHOLUX, Vetica developed a complete rebranding for the traditional shower-wall manufacturer. The result of this work was presented and celebrated today to the public at the international construction trade fair ISH in Frankfurt. The redesign of the DUSCHOLUX brand radiates the core values of the company with a new simplicity and natural elegance: Personal, competent and inspiring. The modernised appearance opens up completely new possibilities and reflects the self-confidence of DUSCHOLUX. Over the past few months, the Vetica and DUSCHOLUX teams have worked hand in hand to present the new appearance on the Vetica-designed stand – and are now proud of the final result.DUSCHOLUX breaks new ground with the complete rebranding by Vetica and presents itself today for the first time in a new look at the ISH in Frankfurt.
